Beyond Initiation: The Social Lives of Mantra in the Puṣṭimārg

Authors

  • Shital Sharma
  • Emilia Bachrach

Keywords:

Puṣṭimārg, mantra culture, Brahma Sambandha, social devotion

Abstract

The article explores how mantras like Śrī Kṛṣṇaḥ Śaraṇaṁ Mama circulate in Pushtimarg households, shaping identity and devotion. It combines ethnographic observation with textual insights into mantra’s emotional and communal roles.

Published

2016-06-20